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Energy»Heavy Juice

»Wednesday, May 6,2009

Tesco Orange JuiceThe major supermarket chain Tesco plans to place a carbon label on all of its own label products to denote the amount of greenhouse gas emissions it takes to produce each item.

The U.K.-based retailer said last week in a statement it would include the labels on it's Tesco-branded kitchen rolls and toilet paper beggining late summer. The label will account for all emissions generated by each stage of the product's production cycle; They will use the right to use the label if emissions are not reduced.

The company's recycled toilet paper comes with a smaller carbon footprint when compared to its conventional counterpart: 1.1g of carbon dioxide emissions for each sheet of recycled toilet paper versus 1.8g for Tesco’s standard roll.

In order to achieve greater energy efficiency the emissions savings can be traced to an integrated tissue mill that can turn waste paper into tissue paper in one place the company said. The company’s kitchen rolls, or paper towels, made from recycled content also achieved a 15 percent smaller carbon footprint.

The company’s labeling program began a year ago with 20 products in four categories -- light bulbs, laundry detergent, potatoes and orange juice -- and now rings in at roughly 100 items. Tesco NonBio liquid detergent with carbon label The move is part of a collaboration with The Carbon Trust, a government-funded entity that has already worked with companies such as Walkers, Boots and innocent Drinks to test the carbon label pilot program.

Continental Clothing, Coca Cola, Cadbury, Halifax, Marshalls and British Sugar are among the companies that have pursued carbon labels for their products and services.

According to Tesco, consumer surveys indicate more than 60 percent seek products with low carbon footprints if they don’t have to sacrifice cost or convenience.




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